Sunday, 8 May 2016

Marketing Knowledge Quiz for SBI PO and Clerk Exam 22

Dear Readers. This article (Marketing Knowledge Quiz for SBI PO and Clerk Exam, IBPS and Banking Exams) is important for all candidates of SBI Clerk Recruitment 2016 and SBI PO Recruitment 2016 as well as all Banking Exams and Insurance Exams aspirants. This quiz is related to Marketing awareness section. 

Here you find top 10 expected and important key questions and answers for Marketing knowledge section. We hope that these Marketing Knowledge questions are much more helpful for every aspirants who are preparing for competitive and govt jobs written and Interview exams preparation. Read now...



प्रश्न संख्या/Q.No. 1. When a company distributes its products through a channel structure that includes one or more resellers, this is known as ________.
1. Indirect marketing
2. direct marketing
3. multi-level marketing
4. integrated marketing
प्रश्न संख्या/Q.No. 2. The act of trading a desired product or service to receive something of value in return is
known as which key concept in marketing?
1. product
2. exchange
3. production
4. customer

प्रश्न संख्या/Q.No. 3. The most basic level of a product is called the:
1. core product.
2. central product.
3. fundamental product.
4. augmented product.

प्रश्न संख्या/Q.No. 4. Marketing is both an “art” and a “science” there is constant tension between the formulated
side of marketing and the ________ side.
1. creative
2. selling
3. management
4. behavior

प्रश्न संख्या/Q.No. 5. The extended Ps of service marketing mix are :
1. People, Product, Place
2. Price Physical Evidence, Promotion
3. Physical Environment, Process, People
4. Product, Process, Physical Environment

प्रश्न संख्या/Q.No. 6. What is the basic property of a service which makes it different from a product.
1. Shape
2. Size
3. Very expensive
4. Intangibility

प्रश्न संख्या/Q.No. 7. Which one of the following phrases reflects the marketing concept?
1. The supplier is a king in the market
2. Marketing should be viewed as hunting not gardening
3. This is what I make, won’t you please buy it?
4. This is what I want, won’t you please make it?

प्रश्न संख्या/Q.No. 8. The task of any business is to deliver ________ at a profit.
1. customer needs
2. customer value
3. products and services
4. improved quality

प्रश्न संख्या/Q.No. 9.________ is the study of how individuals, groups, and organizations select, buy, use, and
dispose of goods, services, ideas, or experiences to satisfy their needs and wants.
1. Target marketing
2. Psychographic segmentation
3. Product Differentiation
4. Consumer behavior

प्रश्न संख्या/Q.No. 10. If performance meets consumer expectations, the consumer is ________.
1. delighted
2. satisfied
3. disappointed
4. surprised.

Ans.Key
1.1
2.2
3.1
4.1
5.3
6.4
7.4
8.2
9.4
10.2

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